Pritha waltzed in gaily from work. She was one of the lucky
ones who had a doting mom in law waiting for her at home, with a hot cup of
coffee and tasty snacks ready for her to tuck into. After freshening up, she
curled up on the sofa beside her Mom in law and in cheery camaraderie set about
surfing the channels.
‘There was this unwitting hardworking daughter in law being
surrounded on all sides by her in laws and they take immense pleasure in
subjecting her to hard chores. On top of that, pregnant as she was , she was
being made to subject to an un wanted abortion. When she declined to do so, the
mom in law plotted with her sons to subject the unsuspecting daughter in law to
an over dose of electrical shock, while ironing clothes, wherein she would
naturally lose the baby.’
This was what the horrified duo Pritha and her mom in law
watched in disgust and outrage. In sheer disgust, Pritha switched off the TV,
and they decided never ever to condone such soap operas.
This is the typical scenario that unfolds in most
households’ .It actually calls for some very serious thought as to why
producers of TV serials portray women as the persecuted daughter in law, and
the mother in law as the conniving punishing witch. Isn’t it high time we bid
goodbye to these stale images of women?
Are these reel women, the real women of the 21st
century? The real woman is eons away from what is being portrayed on both the
silver screen as well as the small screen.
TV serials can be an accomplice to gender based
discrimination by resorting to portraying stereotypical, sensational images of women
through these programs. In a world that is still largely dominated by men, what
gets produced most often by way of soap operas are the age old, tried and
tested, traditional , male perspective being doled out to the masses. While,
once, as women we were motivated and inspired by strong women characters like
Rajni and Kalyani of Udaan in the late 1980’s, now we are saddled with an
endless collection of popularly watched serials on varied channels- ‘Kyonki
saas bhi kabhi bahu thi, pavithra rishta, baliga vadhu, ; travel down South and
you have the Sindhu- Bhairavi and more from Tamil channels and the soap opera ‘
Sthree dhanam’ ( Dowry) in Malayalam.
Most of these project the home scenario or the domestic
sphere as the core setting and the fundamental theme revolves around familial
relationships. A woman’s achievement in life is valued in terms of their
success and responsibility undertaken in running a successful household,
settling down in marital bliss, giving birth to children and her constant
endeavor to raise them as ideal human beings. Most themes center on a strong
sense of good and bad and are tainted in white and black with no grey shades in
between. All these roles typify a patriarchal mindset where the docile wife is
favored while women in power or career women are portrayed as vile, selfish,
self centered or arrogant.
The working woman is sometimes portrayed as ultra modern,
sporting a plunging neckline, with short hair, and who is bold, heartless,
conniving and perfect in the art of seduction. Modernity in these serials is
confused with debasement of morals and ideals. We are still stuck with
projecting our women as the age old ‘pativrata’; and motherhood in serials is
over glorified, placing serious emotional pressure on women watching these
shows. Do stop to think whether we need to transfer these values,
characterizations, and standards that are being projected for the younger
generation to emulate.
All women in most soap operas are heavily made up, don
expensive jewelry and sometimes, the viewers feel as though one serial just
merges into the next!
Yet another genre of soap operas portrays women as the
unrealistic superwoman, the super wife, super daughter in law or the super mom.
She is required to display loyalty, compassion, devotion and her domain is her
home. Her greatness lies in her being a doormat, being self evasive to the
extreme and is the panacea for all ills that plague her family. Some even go to
jail for crimes they never committed. In the end, they always win but not
before going through hell, tears and physical violence. Not only do they go
through hell, they also drag their viewers along with them, the unsuspecting
hapless victims who happen to be endlessly addicted to these serials. Thus, the
producers of these soap operas can hardly be blamed for attempting to produce
these alleged money spinners.
Our serials show a rising trend in extra marital
relationships as well. Does it condone the dilution of our moral standards? Are
we blindly aping the west without giving serious thought to its impact on the
present generation?
Are these reel women the role models that we want our
youngsters to emulate? Do we want to see our girls as idealistic pativratas? Or
do we teach them the values of mutual trust, companionship, love and devotion
in a relationship? Is there an arming link between the present state of mental
confusion, distorted perceptions, imbalanced view points, rising number of pre
and extra marital relationships among the youth with the portrayal of
relationships on TV? Are our young girls and boys torn between past and present
values, face societal pressures to fit into age old role models while striving
to pursue ambitions and aspirations of their own?
Aren’t these soap operas the reason behind the identity
crisis being faced by the generation of today, resulting in rising rates of
crime against women, increase in suicide rates, and incidents of drug abuse?
All these calls for some serious thought on the entire issue of projecting
women thus on TV and in the media in
general.
Is any one listening?